When I was growing up I’d constantly complain to my mom that there was nothing to watch on TV. She’d say, “we have 40 channels, you have to be able to find something”. The truth is everyday we have more options for everything than we did before. Thousands of TV shows and movies. Millions of book, magazines and newspapers. All available at the touch of button 24/7. Despite all these options, it’s difficult to find a good book to read. For those of you that are interested in starting businesses and reshaping your finances, check out some of my favorites:
- The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google – Scott Galloway- The Four profiles the four superpowers of the business world: Facebook, Google, Amazon and Apple. Galloway provides a deep dive into each of these companies and what has made them successful. These tech giants have changed the world, but is it for the better? Despite the overwhelming popularity of each of these businesses, Galloway provides prospective on the downsides and societal costs caused by each. From lack of innovation, corporate responsibility, and long term societal impact, each of these companies undoubtedly has changed your life and will continue too for decades to come.
- The Millionaire Next Door: The Surprising Secrets of America’s Wealthy– Thomas Stanley- The Millionaire Next Door is a comprehensive study of the wealthy. Society has a common misconception of what life is like for the upper class, it’s not all fancy cars and high status titles. Stanley does an intensive study of what the wealthy people really do, how they live, what they buy and how you can mimic their success. All the stereotypes of the wealthy are incorrect, Stanley shares the truth. This book will change your outlook on success and open your mind to new avenues and opportunities.
- Zero to One: Notes on Startups, or How to Build the Future– Peter Thiel- The man behind Paypal and the first investor in Facebook offers his opinion on what separates successful businesses from the rest. Thiel believes that the most successful businesses are those who are able to offer something that customers have never seen. Rather than competing with the existing businesses, Thiel proclaims that to change the world you must be the first to offer something and create an industry.
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